Lazymen is inspired by several amazing companies that simply get it. They understand the new way of doing things. They dare to break convention and start with 'Why' (*), instead of 'How' or 'What'. Lazymen is convinced a company should know why they exist, what is their ideology and future aim. Making money should be a long term means to achieve a higher goal, not a short term goal on it self. Starting with 'Why', inspiring people and making high-end care free user friendly solutions, will be rewarded not only in revenue, but also in strong relationships and happy loyal customers.
(*) TED Talk Simon Sinek - "People don't buy what you do, but why you do it!"